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 With their modern infrastructure, first-class hotels and innovative conference centres, the United Arab Emirates are the perfect destination for meetings, incentives, conventions and events, MICE for short.

The central geographical location of the region between Asia and Africa, and its proximity to Europe are ideal and one third of the world’s population is only about four to six hours by plane from the UAE.



The number of business events is rising. There is huge interest in business events in the UAE but there are often questions regarding the how, where and when. Companies and organisations planning MICE in the United Arab Emirates can rely on professional support. Both the Dubai Convention and Events Bureau (DCEb) and the Abu Dhabi Convention Bureau (Abu Dhabi Cb) are there to help with issues like application, criteria, important contacts, travel plans and suitable venues.

Dubai Skyline Pixabay
Dubai Skyline

Photos: Pixabay / neildodhia / rivella